CAFE ARENAL
Logo, Typography, Website, Packaging & Merchandising
This project was inspired by my love for typography and logo design, paired with a deep appreciation for coffee culture and bakery aesthetics.
Café Arenal’s identity draws from the natural beauty of Costa Rica’s Arenal Volcano. The logo features a sunrise to symbolize warmth, renewal, and fresh beginnings — mirroring the welcoming energy of a cozy café.
The color palette is influenced by the vibrant hues of tropical plants and trees surrounding the mountain. The entire project — from logo and custom typography to website layout and packaging — was designed using Adobe Illustrator, Photoshop, and Figma.